These Terms of Use (“Terms”) govern access to cosmeticdentalseo.com (“Website”) and the services offered under the Cosmetic Dental SEO brand (“we,” “us” or “our”).
By accessing this Website, you agree to these Terms. Purchasing services requires a separate written proposal, order form or service agreement. If that agreement conflicts with these Terms, the signed agreement controls.
1. Agreement to Terms
You must be at least 18 years old to use our Website or purchase services.
When acting for a practice or other business, you represent that you have authority to enter into agreements on its behalf.
Visiting this Website, requesting a free review or submitting an application does not create a paid engagement or commit either party to providing services.
2. Changes to These Terms
We may update these Terms and revise the date above. Updates apply prospectively to Website use.
Changes to an existing client’s fees, contract length, cancellation obligations or other material service terms require agreement as provided in the signed service agreement. Posting revised Website terms does not independently modify an existing signed agreement.
3. Our Services
Cosmetic Dental SEO provides website and marketing services for cosmetic dentists, dental implant dentists and orthodontists.
Services may include website design and development, technical SEO, local SEO, Google Business Profile optimization, answer engine optimization (AEO), AI search optimization, treatment content, schema, entity development, digital PR, backlink outreach, analytics and lead-generation strategy.
Deliverables, timelines, fees and responsibilities are defined in the client’s written agreement. Services not expressly included are outside the agreed scope. Additional work requires written authorization and may incur additional fees.
Free reviews, calculators and other tools provide general information and estimates. They are not a substitute for a complete audit or professional advice.
4. Acceptable Use
You agree to provide accurate information and use the Website lawfully.
You may not interfere with Website security, distribute malicious software, impersonate another person, submit fraudulent applications or copy Website materials for unauthorized commercial use.
Do not submit patient records, protected health information, payment-card details or other sensitive information through public forms or tools.
We may restrict or discontinue Website access in response to misuse, security concerns or violations of these Terms.
5. Intellectual Property
Our Website materials, branding, templates, software and methods belong to us or their respective licensors.
You may view Website content for legitimate business evaluation. Reproduction, resale or redistribution requires permission unless permitted by law.
Ownership of client deliverables, access to working files and rights to third-party assets are governed by the signed service agreement and applicable licenses. No ownership transfer overrides third-party restrictions.
Clients retain ownership of materials they supply and represent that they have permission for us to use them.
Our pre-existing methods, templates, processes, software and other proprietary materials remain our property unless expressly transferred in a signed agreement.
6. Client Materials and Responsibilities
You authorize us to use supplied materials as necessary to perform the agreed services.
Clients must provide timely access, accurate practice information, approvals and feedback.
The practice is responsible for approving clinical statements, treatment descriptions, credentials, offers, testimonials and patient transformation materials before publication. Patient images, stories and information must have appropriate authorization.
Our marketing services do not replace the practice’s clinical judgment or legal and regulatory responsibilities.
Client delays and cooperation
The client must provide the access, materials, approvals and information required to perform the agreed services. Client-caused delays, failure to respond, removal of access or a decision not to use completed work do not pause billing, extend payment deadlines or cancel the agreement.
Delivery schedules affected by these circumstances will be adjusted accordingly. Any pause, extension, credit or change in scope must be confirmed in writing by Cosmetic Dental SEO.
We are not responsible for delays or performance effects caused by client instructions, unauthorized changes, third-party modifications or unavailable access.
7. Fees and Payments
Your written agreement establishes pricing, billing dates and payment terms.
Monthly billing is a payment schedule and does not convert a fixed-term agreement into a month-to-month arrangement.
Advertising spend, hosting, software, third-party subscriptions, paid placements and other outside expenses are not included in our agency service fees. These expenses are the client’s responsibility and must be paid separately. Any approved outside expense incurred by us on the client’s behalf will be billed separately.
Payment obligations
Service fees compensate Cosmetic Dental SEO for the work, planning and resources committed under the agreed scope. Payment is not contingent on achieving particular rankings, AI citations, traffic, patient leads, appointments, accepted treatment cases or revenue.
Overdue payments
Overdue payments may result in service suspension after written notice. Suspension does not automatically cancel the agreement or eliminate amounts properly owed.
Late charges or collection costs apply only as authorized by the agreement and applicable law.
Returned payments
Failed or returned payments, including credit-card payments that are cancelled, reversed or charged back, do not automatically cancel services or eliminate valid amounts owed. The client will incur applicable returned-payment, bank, card-network and payment-processing fees actually charged to Cosmetic Dental SEO in connection with those transactions.
Billing questions
The client must submit billing questions in writing, identifying the invoice, amount questioned and specific reason. A billing question does not itself cancel the agreement. Undisputed amounts remain payable by their original due dates.
Acceptance of a partial or late payment does not, by itself, waive the outstanding balance or amend the remaining contract obligations.
8. Results, Estimates and Disclaimers
Search rankings, Google Maps placement, indexing, AI citations, website traffic, patient leads, appointments, treatment acceptance and revenue depend on factors beyond our control.
We do not guarantee a particular ranking, AI feature, number of leads, acquisition cost or financial return.
References to treatment values, including $3,000–$60,000 cases, describe the treatment opportunities a strategy may target. They are not promises of patient spending or client revenue.
Case studies describe particular engagements. Other practices may experience different results.
To the extent permitted by law, Website information and free tools are provided “as is” and “as available,” without warranties concerning completeness, availability, merchantability or fitness for a particular purpose. Service warranties, if any, are stated in the signed agreement.
9. Liability and Third-Party Platforms
We do not control search engines, AI platforms, advertising networks, hosting providers or other third-party services. Their policies, availability and algorithms may change.
We are not responsible for third-party outages, platform decisions, account restrictions or changes to search and AI systems that are outside our control.
To the extent permitted by law, neither party is liable to the other for indirect or consequential losses arising from Website use or services.
Unless the signed agreement provides otherwise, our aggregate liability arising from a service engagement is limited to the service fees paid to us during the six months preceding the event giving rise to the claim.
These limitations do not exclude liability that applicable law prohibits us from limiting.
Website Work and Marketing Performance
The client authorizes Cosmetic Dental SEO to perform the website and marketing work described in the agreed scope. Website modifications, technical corrections, content changes, migrations and optimization activities may cause temporary interruptions, ranking fluctuations, indexing changes or changes in traffic and lead volume.
Cosmetic Dental SEO does not guarantee uninterrupted website availability or that any modification will produce a particular search ranking, AI appearance, traffic level, patient lead volume or financial outcome.
To the extent permitted by law, Cosmetic Dental SEO is not liable for losses resulting from search-engine or AI-platform responses to authorized work, third-party system failures, pre-existing website issues, client-directed changes or modifications made by others.
Claims arising from our website work or services remain subject to the liability limitations in this Section.
10. Third-Party Claims
To the extent permitted by law, you agree to indemnify and hold harmless Cosmetic Dental SEO and its personnel against third-party claims, liabilities and expenses arising from materials you supplied without sufficient rights, unlawful instructions you provided or your misuse of the Website.
This obligation does not apply to the extent a claim results from our negligence, willful misconduct or breach of the applicable agreement.
11. Contract Term and Termination
Ongoing SEO, AEO and lead-generation partnerships require an initial term of 12 months or longer, as specified in the signed agreement.
A client may give written notice of non-renewal at least 30 calendar days before the current contract ends. Services and payment obligations continue through the agreed end date.
Renewal length and any automatic-renewal arrangement must be expressly stated in the signed agreement. These Website Terms alone do not create an automatic renewal.
A request by the client to end services before the agreed end date is an early cancellation and is subject to Section 12.
Cancellation notices
A cancellation or non-renewal notice must clearly identify the client, the applicable agreement and the requested termination date. Notice must be delivered through the method and to the recipient specified in the signed agreement.
A request to stop work, transfer services, remove access or discontinue a payment method does not, by itself, satisfy the contractual notice requirements.
Termination by Cosmetic Dental SEO
To the extent permitted by applicable law and subject to the controlling signed agreement, Cosmetic Dental SEO reserves the right, in its sole discretion, to discontinue services and terminate the service agreement at any time, with or without cause, by providing written notice to the client.
Termination may take effect immediately upon notice or on a later date specified in that notice. Our obligation to provide further services ends on the effective termination date.
When we elect to terminate for convenience, rather than because of the client’s breach, no client early termination charge or recurring service fees for periods after the effective termination date will apply. Fees already earned and approved, non-cancellable third-party commitments remain payable. Prepaid amounts remain subject to Section 12 and applicable law.
We may suspend activity immediately when necessary to address unlawful conduct or a security threat.
Ending services does not remove accrued payment obligations. Confidentiality, ownership, payment, liability and other provisions intended to continue remain effective as applicable.
12. Refunds, Non-Renewal and Early Cancellation
Non-refundable payments
Payments are non-refundable, except where applicable law requires otherwise or we expressly agree in writing.
This includes setup fees, deposits, completed work, service periods already begun and approved third-party expenses. A change in business plans, delayed approvals or dissatisfaction with rankings or lead volume does not independently create a refund entitlement.
Cancellation at the contract’s end
You may end the partnership at the conclusion of its current term by providing written notice at least 30 calendar days before the contract end date.
Notice must be delivered to the contact designated in your signed agreement. Stopping payment, removing account access or cancelling a payment method does not constitute cancellation notice.
Early cancellation
When expressly included in the signed agreement, a client cancelling for convenience before the end of a 12-month or longer term must pay:
- Unpaid fees earned through the effective termination date.
- Approved, non-cancellable third-party commitments.
- An early termination charge equal to 50% of the remaining unpaid recurring service fees for the unexpired contract term.
The early termination charge excludes future advertising spend and other third-party expenses that will not be incurred.
Changes and exceptions
A requested cancellation, refund, credit, payment reduction or waiver is not effective unless Cosmetic Dental SEO confirms its acceptance in writing through an authorized representative.
A timely non-renewal notice submitted in accordance with the signed agreement does not require additional approval.
13. Texas Governing Law and Dispute Resolution
These Terms and any dispute arising from or relating to the Website or services are governed by the laws of the State of Texas, without regard to conflict-of-law principles.
Unless the signed service agreement expressly requires a different dispute-resolution procedure, any lawsuit arising from or relating to these Terms, the Website or services must be brought exclusively in a state court of competent jurisdiction in Harris County, Texas, or, where federal jurisdiction exists, in the United States District Court for the Southern District of Texas, Houston Division.
Each party consents to the personal jurisdiction of those courts and waives objections based on venue or inconvenient forum, to the extent permitted by law.
14. General Provisions
Failure to enforce a provision on one occasion does not, by itself, waive the right to enforce it later.
If a provision is held unenforceable, the remaining provisions continue in effect to the extent they can operate independently.
These Terms, together with the applicable signed service agreement and documents incorporated into it, govern the matters they address.
15. Contact
For questions about these Terms, contact Cosmetic Dental SEO at:
Email: contact@cosmeticdentalseo.com
Website: cosmeticdentalseo.com/contact
Contract notices must follow the delivery instructions in the signed service agreement.